Swift Group dealers now have fast internet access to the latest online parts and dealer support service, making it easier for them to find and order the many hundreds of thousands of parts the company handles for products going back many years.
Called Superlink, the system helps dealers identify and order spare parts, check on the latest product news from Swift, handle warranty claims, check on the details of individual products by chassis number and much, much more.
Many of the parts on the system are covered by digital photographs to make it easier for dealers to see the actual part they are ordering before completing the transaction.
The company has also recently installed the latest CRM (Customer Relationship Management) system to help speed up and manage the many thousands of aftersales enquiries received from dealers and members of the public.
“We are committed to providing the best aftersales service in the industry. The substantial investment we are making in the latest computerised customer handling systems to give all our team access to the same real time information, and the expansion of our internet based dealer services, will all have a major effect on efficiency in the future,” Customer Services Manager Kath Powell commented.